I was hooked by the first few paragraphs of this Jacey Fortin article in the NY Times:
If you happen to be in Canada on a clear night, look to the stars and maybe you’ll see it: a strip of light stretching from east to west, all the way from the banks of Hudson Bay to the fjords of British Columbia.
Is it a wayward piece of the aurora borealis? Or maybe a plane’s contrail? A rarely seen strip of a proton aurora? Or is it a comet’s tail?
Actually, it’s none of the above. Scientists are still working to figure out exactly what they’re dealing with.
And until that day, they’re going to call it Steve.
Read Fortin's full piece here.